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Schedule Viewer 2022

Use the filters to identify the speakers and sessions that present solutions to your greatest content marketing challenges. Keynotes and breakout sessions are currently available on demand to All Access, Main Conference Plus (with on demand option), Virtual Experience, and On Demand passholders.

6 Reasons Why Your Content Workflow Should START with Live Video

Doc Rock  (Community Manager, Ecamm)

Location: Room 1

Date: Wednesday, September 14

Time: 11:40 am - 12:10 pm

Pass Type: Main Conference Plus, Main Conference, All-Access Pass, Virtual Pass

Track : Content Innovation

Session Type: Session

Audience Level: All

Vault Recording: TBD

Audience Level: All

Ecamm Network, LLC

You’re busy. You have to create new content, promote your content, manage a team, and so much more. Being efficient isn’t just a nice thing, it’s integral to getting everything done.

What if you could create content once and leverage that content across multiple platforms? Yes, even blogging. In this session, Doc Rock (Ecamm, Community Manager and Content Creator) will show you why you should kick off your content workflow with live video and how you can set yourself up for success.

It’s easier than you think and the results are staggering.


  1. The “Live Video First” approach to content will reduce friction and simplify the creation process.
  2. Live video allows you instant feedback and the opportunity to build community.
  3. Fresh interactions from your community means never running out of content ideas.
  4. Your live recordings can be easily repurposed into many pieces of actionable content.
  5. The killer strategy is Short Form Content. I will show you how to mine gold from your live recordings.