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Content Marketing World 2019 - Session Viewer

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Our CMWorld 2019 Mobile app has launched so you are able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

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42 Content Marketing Risks — And How to Attack Them

Bethany Chambers (Director of Audience Engagement, North Coast Media)

Location: Atrium Ballroom A

Date: Wednesday, September 4

Time: 2:00pm - 2:45pm

Pass Type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Track: Content Strategy

Session Type: Breakout Session

Audience Level: Intermediate

Vault Recording: TBD

Audience Level: Intermediate

Content marketing is changing every day, and if you're too busy focusing only on the projects on your desk, you could be missing the risks that could destroy your career, your team or your business. Go in-depth on the biggest risks while getting a rapid-fire look at the smaller ones that could affect you in 2020 — then learn how to combat those risks through a bulletproof content strategy.

Takeaway

  • Preparing for evolving regulation, like U.S. and international privacy laws
  • Implementing benchmarking and workflows to improve your digital and social media
  • Building and authenticating trust with your audiences in a complicated world