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Content Marketing World 2020 - Session Viewer

Because this year’s event is virtual, you do not need to select your schedule in advance, but we do recommend planning your week ahead of time for an easier time navigating the virtual platform. Pre-conference workshops will be released on demand on Monday, October 12th and Industry Forums will be released on Friday, October 16th - check your emails for login instructions. All breakout/track sessions will be released on Tuesday, October 13th at 2:45pm EDT for on demand viewing. All event content will be available on demand for six months. Please note all times are shown in Eastern Time.

3 Trends You Can't Ignore As a Content Marketer

Pam Didner  (B2B and Tech Marketing Consultant, Author and Speaker)

Date: Thursday, October 15

Time: 11:45am - 12:15pm

Pass Type: All Access Virtual, Virtual, Virtual Plus - Get your pass now!

Session Type: Keynote

Audience Level: All

Vault Recording: TBD

Audience Level: All

Technology and digital marketing are changing rapidly. Almost every website has recently added chatbots and now chatbots are morphing into videobots (check out Videoask). TikTok was not even a thing 2 years ago, now no one is talking about Snapchat. What are the trends? What are the fads?

Pam Didner, who lives and breathes digital marketing, will share 3 trends that content marketers need to pay attention to in the next several years. She will discuss how technology is reshaping how content is consumed and how customer behavior is changing and how we need to adapt.

Oh, she is also fun with a wicked sense of humor! Don't miss her general session!