Schedule Viewer 2023
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The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

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2023 Revenue Growth Playbook: Content, Connection & Retention

Deanna Ransom  (Founder & CEO, A.R.I.A. Partners)

Location: Room 146C

Date: Wednesday, September 27

Time: 11:20 am - 12:00 pm

Pass Type: All Access Pass, Main Conference Plus, Main Conference, Digital Pass - Get your pass now!

Audience Level: Intermediate

Conference Theme: B2B

Session Type: Session

Track: Demand Generation

Vault Recording: TBD

Audience Level: Intermediate

NetLine Corporation

Growth at all costs is over. Now, you need to go beyond creative and compelling content that attracts, informs and converts to content that does all of that while powering connection, retention and increases customer lifetime value. When you adopt strategic content best practices while fueling the key impactful revenue metric needs of the business, it will be a central revenue growth lever for the business. It will deliver what every B2B content creator wants; powerful creative content that delivers what your audiences want and crave while driving measurable revenue growth and brand recognition.

Takeaway

  • Key business metrics your content can impact
  • How your content can and should create deeper connections with audiences
  • Internal business conversations to fuel alignment
  • Content to business alignment framework to build alignment and agreement for better outcomes