Content Marketing World 2019 - Session Viewer

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Our CMWorld 2019 Mobile app will launch early this summer so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

185 Comics Walk into a Storytelling Bar…

Kathy Klotz-Guest (Founder, Keeping it Human)

Track: Content Creation & Development

Session Type: Session

Audience Level: Advanced

Vault Recording: TBD

Audience Level: Advanced

Storytelling is key to marketing strategy; yet few businesses create consistently compelling stories that entertain, inspire and move audiences to action. With a just a few strategic tweaks applying principles from comedy – heightening humorous tension and establishing strong points of view, for example - you can take your organization's stories from boring to soaring! Results mileage may vary.

Takeaway

Attendees in this session will learn how to:

- Strengthen empathy and emotional connection with audiences
- Heighten tension and humor (aww yeah!)
- Create powerful characters and points of view
- Have way more fun with content! (if you aren't; your audience isn't!)