Content Marketing World 2018 - Session Scheduler

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Our CMWorld 2018 Mobile app is launched so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

Download the app.

Please note that session dates and times are subject to change.

The Competitive Edge: How to Create a Unique Content Spin in a World of Copycats


Andrew and Pete . (Founders, Andrew and Pete)

Location: Atrium Ballroom A

Date: Thursday, September 6

Time: 11:05am - 11:50am

Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Track: Content Creation

Session Type: Breakout Session

Vault Recording: TBD

Audience Level: Advanced

In a world where content is in abundance, getting noticed is becoming harder and harder, and if you're just playing 'follow the leader' you're always going to be one step behind.

In this session, be prepared to be given a firm kick-up the backside, as Andrew and Pete challenge your creativity and give you a process to think of unique and remarkable content ideas that WILL get you noticed, in this noisy world we're all publishing in.


  • A framework for thinking of remarkable content ideas
  • Real world examples of how big and small companies have done this successfully
  • How to get buy-in for creative or new ideas
  • A process to guarantee an idea is going to get results before wasting resources on it