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Stoney deGeyter (President & CEO, Pole Position Marketing)
Date: Tuesday, September 4
Time: 1:00pm - 4:00pm
Pass type: All Access, Main Conference Plus - Get your pass now!
Session Type: Workshop
Vault Recording: TBD
Audience Level: All
Achieving growth through digital marketing requires more than a good optimization strategy.
Digital marketing success now requires building a strong, overall web presence that incorporates quality content, engaging social media activity, and a compelling user experience.
This workshop will help you put all those pieces together. Specifically, you will learn:
Searcher Intent-focused keyword research strategies.
Steps and tips for building solutions-driven content that compels conversions.
How to build user-friendly navigation that guides visitors to the sale.
Social media tactics that break through social network algorithms and strengthen search performance.
Testing techniques to ensure best practices are really the best for your unique audience and web presence.