Content Marketing World 2018 - Session Scheduler

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Our CMWorld 2018 Mobile app is launched so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

Download the app.

Please note that session dates and times are subject to change.

Keynote - What Gives? How a Reader Challenge Kicked Me in the Patootie (and What We Can Learn From It)!


Ann Handley (Chief Content Officer, MarketingProfs)

Location: CMWorld Keynote Stage

Date: Wednesday, September 5

Time: 4:35pm - 5:00pm

Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Session Type: Keynote

Vault Recording: TBD

Audience Level: All

A year ago, Ann Handley was living in a content ghost town. (Not literally, people. This is a metaphor.)

Her business at MarketingProfs was great. Two books doing well. Killing it on stage. She wrote and published in a lot of places. Entrepreneur magazine. IBM. LinkedIn’s Influencer program. The gamut.

So what was the problem? She wrote everywhere and anywhere... except her own backyard. Her own yard in her own website? Bereft. Bare. Tumbleweeds blowing by the bone-dry H3 subheads.

See? Ghost town.

One day a reader wrote and challenge her on it: “What gives?” he asked. And boom: That simple question sent Ann on a journey she didn’t expect and led her to explore a new place with a refreshed perspective. (Spoiler: The land there is both ancient and new. And it’s also as lush and green as ever.)

For the first time here on the Content Marketing World main stage, Ann will rewalk that journey with you, and share what you can learn from what she discovered, too. Join her as she leads you, your business, and your own content to a better place. (No, not literally. Again: metaphor.)

What gives? Are you ready to renew your own perspective?