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Lee Odden (CEO, TopRank Marketing)
Date: Tuesday, September 4
Time: 1:00pm - 4:00pm
Pass type: All Access, Main Conference Plus - Get your pass now!
Session Type: Workshop
Vault Recording: TBD
91% of B2B companies use content marketing (CMI/MarketingProfs) but 50% of content gets 8 shares or less (Buzzsumo). Houston, we have a problem! What good is your out of this world content if no one experiences it? In this space-themed workshop, you’ll join Content Marketing Commander Lee Odden for an interstellar experience on how to effectively build content amplification into the before, during and after of the content creation process. (rocket fuel not included). He’ll share the tips, tricks and tactics he’s learned over 17 years of working with content payloads of all shapes and sizes that have rocketed B2B brands to success.