Content Marketing World 2018 - Session Scheduler

View, browse and sort the ever-growing list of sessions by pass type, track, and level. With this Session Scheduler, you can build your schedule in advance and access it during the show via export or with the Mobile App, once live.

Filter by pass type to see which sessions your pass makes you eligible to attend. Please note that adding a session to your agenda here does NOT guarantee you a seat. Sessions do fill up and seating is first come, first served, so it's a good idea to plan out your schedule ahead of time.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Curiosity Factor: The psychological phenomenon creative content marketers employ to earn and own attention in a noisy world

Speaker:

Andrew Davis (CEO, Monumental Shift)

Date: Wednesday, September 5

Time: 8:45am - 9:30am

Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Session Type: Keynote

Vault Recording: TBD

Attention in today's online world is harder and harder to garner than ever before. Our clients, customers, prospects and leads tell us they have no time. No time to read our emails, download our e-books, listen to our podcasts, dive-in to our blog posts, or watch our videos.

However, these very same customers can binge watch two seasons of Stranger Things on Netflix in one weekend! Where's the disconnect?

Maybe, in our quest to make our content consumable we’ve eliminated every element that makes our content interesting?

It turns out, the most successful content creators in the world don’t worry about how long their content is. Instead, they apply two infinitely powerful psychological phenomena to catch, keep and capture, their audience's attention.

In this exhilarating 45-minute keynote presentation, former television producer and bestselling author Andrew Davis will show you how to keep your audience curious. You’ll be challenged to think like a reality tv editor, and he’ll show you the five things that brilliant businesses do to transform their content from boring to brilliant. More importantly, you'll learn the simple secret to creating infinitely engaging content.

What's the secret? You'll have to wait and see.