Content Marketing World 2018 - Session Scheduler

View, browse and sort the ever-growing list of sessions by pass type, track, and level. With this Session Scheduler, you can build your schedule in advance and access it during the show via export or with the Mobile App, once live.

Filter by pass type to see which sessions your pass makes you eligible to attend. Please note that adding a session to your agenda here does NOT guarantee you a seat. Sessions do fill up and seating is first come, first served, so it's a good idea to plan out your schedule ahead of time.

Check back often as we will be adding more sessions and speakers frequently. Please note that session dates and times are subject to change.

Breaking Down Content Silos: How to Create a Unified Customer Experience and Efficiencies in Content Creation

Speaker:

Dave Charest (Director, Content Marketing, Constant Contact)

Date: Wednesday, September 5

Time: 11:20am - 12:05pm

Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Track: Internal/Brand Communication

Session Type: Breakout Session

Vault Recording: TBD

Audience Level: All

Do you find a lack of consistency and alignment in the content your organization produces? Don't you wish you could break down those content silos to provide a unified experience for the customer while reducing redundancies in content creation? Find out how one vision can align groups toward a singular story that most benefits the customer while improving business metrics and efficiency across the board.

Takeaway

* How to build trust within the organization
* How to create a content framework that aligns teams across the organization
* How to get buy-in and enact change