View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.
Our CMWorld 2018 Mobile app is launched so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.
Please note that session dates and times are subject to change.
Location: Room 3
Date: Wednesday, September 5
Time: 12:20pm - 1:05pm
Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!
Track: Lunch & Learn
Session Type: Breakout Session
Vault Recording: TBD
Audience Level: All
Content plays a crucial role in turning visitors into loyal customers. Join us to discuss how users interact with our content on their way to either engaging or abandoning, and how to drive more of the former with AI. AI-powered analytics helps us understand user struggles on our sites and apps, how different interactions combine to drive engagement or abandonment, and what channels and content types are best enabling – or inhibiting – the path to conversion.