View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.
Our CMWorld 2018 Mobile app is launched so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.
Please note that session dates and times are subject to change.
Jesper Laursen (Founder, Native Advertising Institute)
Location: Room 1
Date: Thursday, September 6
Time: 11:05am - 11:50am
Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!
Track: Content Distribution/Promotion
Session Type: Breakout Session
Vault Recording: TBD
Audience Level: All
You know the feeling. You're working your b.. off and doing everything right it seems, but the audience just isn't growing. At least not fast enough. And not with enough of the right people. Learn how five companies are building their audience in a systematic and scalable way using native advertising and other paid content distribution tactics.
The audience will learn from five case studies:
- Why paid content distribution is crucial in growing your audience
- The three most important skills and where to learn more.
- How to plan and budget for paid distribution success
- What tools and tactics to use
- How to make sure that the paid distribution actually building your audience