Content Marketing World 2018 - Session Scheduler

View, browse and sort the ever-growing list of sessions by pass type, track, and level. Filter by pass type to see which sessions your pass makes you eligible to attend.

Our CMWorld 2018 Mobile app is launched so you will be able to build your schedule there with just a click of a button. While choosing breakout sessions is not required, sessions do fill up fast. And seating is first-come, first-served, so it is a good idea to plan out your schedule ahead of time.

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Please note that session dates and times are subject to change.

12 Principles of Contagious Content

Speaker:

Nadya Khoja (Head of Marketing, Venngage Infographics)

Location: Atrium Ballroom B

Date: Wednesday, September 5

Time: 10:15am - 11:00am

Pass type: All Access, Main Conference, Main Conference Plus - Get your pass now!

Track: Content Strategy

Session Type: Breakout Session

Vault Recording: TBD

Audience Level: All

Content marketers understand the power that great content has to pull in an audience and grow a business. But when you're faced with a blank page and a big goal for the reach of your next content campaign, it can be hard to know where to start.
We've all read coverage of campaigns that go viral, and many of us have even participated by sharing content that ends up making a huge splash online. But what makes content worth sharing? Are there stable attributes that you can apply to your next campaign?

In this session, Nadya Khoja discusses 12 principles and guidelines for creating contagious content that grabs attention, grows your brand, and expands the top of your marketing funnel.

Takeaway

You'll learn:

What "Contagious" or "Viral" means and why you're struggling to get your content noticed and shared organically.

How to craft content that not only showcases your product, but that also EXCITES your audience.

How this framework helped Nadya and her team grow Venngage's traffic and revenue by over 800% in less than a year.